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RFID Label Creates New Fashion

RFID Label Creates New FashionRFID Label Creates New Fashion

The Japanese fast fashion giant UNIQLO (Uniqlo) parent company, fast retailing group (Fast Retailing) recently announced that it will be brought within one year in the global 3000 stores, including 2000 outlets UNIQLO stores introduced RFID (radio frequency identification) tag for Apparel and Garment.


It is the first use of electronic RFID tags in the global scope of the Japanese retailer, but rival H&M as early as 2014 has introduced electronic RFID label, and Zara also completed this year to complete the RFID system in the world's 2200 retail stores and RFID logistics Label center installations.


In fact, in 2015, RFID Label for apparel and garment has fast retailing electronic label pilot in the local market, and the group will be 2 x 7.5cm tag attached to the product's RFID price tag. The convenience of all commodity launched its self checkout system one scan in the shopping basket. The group initially chose to pilot four GU stores in Tokyo and Kanagawa counties, and then gradually extended to more local stores.


Compared with manual barcodes, RFID tags for apparel and garments and RFID logistics tags can automatically read information wirelessly and save more labor and inventory costs. RFID Electronic tags also collect timely, accurate collection of specific information such as volume, type and color. In addition, the time required for electronic label inspection is only 1/10 of the current system.


In the future, the fast selling group will obtain detailed information through RFID electronic tags for to analyze consumer behavior, such as when consumers pick up goods and put back shelves, and when and where products are sold. It is reported 

that the initial investment amount of the plan is about tens of billions of yen. The move is also aimed at better coping with the competition between Amazon and other electricity suppliers from the expanding empire.


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